Job Description
City Westcountry Limited is looking for a Marketing and Sales Event Specialist to join our Marketing team.
A little about us
City West Country Limited, a privately owned enterprise with a rich history spanning over three decades in the motor industry. Our Mercedes-Benz business thrives across our 4 dealerships, Exeter, Taunton, Plymouth and Truro.
As a member of the City Westcountry team, you will not only benefit from the expertise cultivated through years of industry experience but also enjoy a host of great benefits. Fulfil a career with an industry leading brand following a structured development path.
About the role:
As a Marketing and Sales Event Specialist, you will be responsible for organising a variety of events across our dealerships. You’ll research, propose, and plan events with budget holders before finalising them. On the day of the event, you’ll manage all logistics and act as an extension of the Sales team by attending the event, qualifying sales leads, and following up post-event.
What can we offer you?
- 25 Days holiday (plus bank holidays)
- Bonus scheme
- Car Benefit Scheme via NELS
- Scottish Widows Salary sacrifice Pension Scheme available
- Employee Assistance Programme
- Benefits Hub with 1,000s of amazing deals on all brands employees love
- Life Assurance
- Enhanced Sick pay
- Excellent training and support
- Career progression
- Aspiring Managers programme
- Cycle to work scheme
- Eye care vouchers
- Long Service awards
Salary:
£30,000 per annum (OTE £36,000)
Working Hours:
Friday 08.30 – 18.00
Saturday 09.00 – 17.00
Sunday 10.00 – 17.00
Monday 08.30 – 18.00
The 5th working day can be discussed.
Marketing and Sales Event Specialist:
- Research, plan, execute and evaluate CWC external and internal event activity aligned to the commercial and marketing needs of the business
- Explore business opportunities and build relationships with local business with the goal of opening up new business opportunities and increasing brand awareness and the data capture of CWC
- Develop calendar of events to ensure minimum overlap and proactive planning
- Ensure pre-event meeting with budget decision maker to clarify goals, and expectations
- Manage logistics for the event, including securing vehicle availability, transportation, and staff, while coordinating pre-event, on-the-day, and post-event logistics
- Create event check-list and ensure line manager sign-off
- Write up risk assessments and ensure relevant insurances are in place for all events
- Lead on-the-day event activity managing and motivating teams to ensure outcomes align with goals
- When needed act independently acting as an extended member of the sales team capturing and qualifying leads
- Monitor and track Event Sales activity to ensure accurate reporting of event leads
What’s required from you?
- Enthusiastic and a passion to learn
- Events Background would be beneficial
- Organised self-starter
- Maintains calm under pressure
- Creative thinker
- Strong communicator
- Works effectively as part of a team
City West Country Core Behaviours:
Driving Sales – Identifies and initiates opportunities to drive sales and deliver commercial benefits
Customer Service – Focuses on the needs of customers to improve service and sales
Planning & Organising – Organises own workload effectively, prioritising to deliver to deadlines
Analytical Ability & Decision Making – Demonstrates sound judgement in making decisions
Teamwork & Coaching – Quickly builds rapport and establishes relationships with others
Motivation – Demonstrates a positive attitude and takes responsibility for their own actions.
